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高职通用英语 第3册【2025|PDF下载-Epub版本|mobi电子书|kindle百度云盘下载】

高职通用英语 第3册
  • 李德荣总主编；肖慧主编 著
  • 出版社： 上海：上海交通大学出版社
  • ISBN：7313040717
  • 出版时间：2005
  • 标注页数：249页
  • 文件大小：24MB
  • 文件页数：256页
  • 主题词：英语－高等学校：技术学校－教材

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图书目录

Contents1

Unit 1 Language and Culture1

Text A Learning a Language—Language Learning among Children4

Text B Seeds of the Philippine Culture14

Translation Understanding Translation of Business English22

Guided Writing Business Communications(1)26

Unit 2 Marketing Strategy29

Text A The Hallmarks of Familiarity—Brand Marketing32

Text B Patience Is a Profit Center—Direct Marketing Strategy41

Translation Translating E-mails48

Guided Writing Business Communications(2)52

Unit 3 Cell Phone55

Text A Talk to Your Kids about Cell Phone Use58

Text B Online Demon-Hunter66

Translation Technical words and phrases75

Guided Writing Letters of Enquiry77

Unit 4 How to Manage Your Boss80

Text A How to Manage Your Boss-Understanding Yourself83

Text B Attention,Class!!!6 Ways to Be a Smarter Teacher90

Translation How to translate polite formula in business letters98

Guided Writing Writings of Offer104

Unit 5 Nature107

Text A Globe Drying Up at Fast Pace110

Text B Deluged without Warning118

Translation Translating international advertisements(1)126

Guided Writing Letters for Establishing/Maintaining Business Relations128

Unit 6 E-commerce132

Text A E-commerce Takes off135

Text B The Finer Points of E-Mail Etiquette143

Translation Translating international advertisements(2)151

Guided Writing Letters for Delayed Payment153

Unit 7 Teaching Kids156

Text A Children Need to Play,Not Compete159

Text B A Return to Tenderness166

Translation Translating keywords in business contract172

Guided Writing Letters of Notice175

Unit 8 Economy177

Text A Why the War against Terror Will Boost the Economy180

Text B Yes or No:A Debate187

Translation Translating business contract195

Guided Writing Fax Writing198

Unit 9 Public Speaking201

Text A The Art of Public Speaking(1)204

Text B The Art of Public Speaking(2)211

Translation Translating business cards218

Guided Writing E-mail Writing222

Unit 10 Marketing224

Text A Marketing226

Text B Managing Your Boss233

Translation Translating firm names242

Guided Writing Contract246

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